---
id: loyalty-booster
title: Introduction
hide_title: true
description: "Introduction"
---

import Ingress from '../../../src/components/ingress/ingress.react';

<Ingress title="Loyalty Booster">
  Loyalty Booster connects Walley Checkout to your CRM system or loyalty
  platform, so customers do not enter their login details again. Walley
  recognizes members and can show rebates, coupons, membership levels and
  points, or sign new customers up during the checkout.
</Ingress>

To maintain brand consistency and enhance the customer experience, it is possible to customize the color used in the loyalty module. This can be done by specifying the [`data-loyalty-color`](../renderiframe.mdx#script-element)  attribute. If this attribute is not provided, the loyalty module will automatically fall back to the color defined in the `data-action-color` attribute.

<img
  src="/img/checkout/loyaltyBooster/loyalty-asked-to-join.png"
  alt="The loyalty module offering membership with a join toggle"
/>
<img
  src="/img/checkout/loyaltyBooster/loyalty-already-joined.png"
  alt="The loyalty module for an existing member, showing a Member badge"
/>
<img
  src="/img/checkout/loyaltyBooster/loyalty-already-joined-with-membership-points.png"
  alt="The loyalty module for a member, showing points earned and points to the next level"
/>

## Supported markets

| Country     | B2C | B2B |
| ----------- | --- | --- |
| Sweden      | Yes | No  |
| Norway      | Yes | No  |
| Denmark     | Yes | No  |
| Finland     | Yes | No  |
| Germany     | Yes | No  |
| Netherlands | Yes | No  |

## Current adapters

### Voyado adapter

Our [integration with Voyado](voyado/voyado-integration) allows Walley to check if a user is a member of the loyalty program of the merchant. If the customer is not already a member of the loyalty program, Walley will ask the customer if they would like to enroll as part of the checkout journey. If so, Walley will automatically enroll the customer to the membership program after completing the purchase, all without leaving the checkout experience.

To get started, contact [Walley Merchant Services](/support). Merchant Services will need your Voyado API key and Voyado API URL, and then we will handle the rest.

### Custom loyalty adapter

You can also do a custom integration where your own custom logic can be used to onboard members or provide existing members a customized experience.

To get started, see [Custom loyalty adapter](custom/custom-adapter) for the endpoints your adapter must implement. Then contact [Walley Merchant Services](/support) and we connect your adapter to your store.